From: Ryan Deiss
Date: Wednesday, 11:41 AM
Dear
fellow online entrepreneur,
Imagine what it would be like to never have to worry about money again.
I'm serious! What would it be like to send every bill that comes your way to SOMEONE ELSE? Here's what I mean...
I have a very good friend who I've been hassling for months to play golf with me. (I love golf and he's the only guy I know with a schedule that's flexible enough to play during the day when the courses aren't so crowded.)
But every time I ask him to play he gives me the same lame answer: "Ryan, I'd love to play but I don't have clubs."
Finally I got fed with this response and told him we were going to the golf shop TODAY because I was going to buy him some clubs. Being the proud guy that he is, my good friend flat out rejected my proposal. That was, until, I explained to him that I wasn't actually buying the clubs...
I Was Simply Sending His Bill To My List
While my friend sat next to me, I constructed an offer for one of my lists (I think it was an affiliate product of some sort) and sent out an email broadcast to around
16,000 people on one of my diet and fitness lists. (I have a lot of these "niche lists" just for times like these.)
In less than 30 minutes, with my friend still looking on, I had racked up enough sales to buy him a very nice set of brand-new Taylor Made irons, a bag, a putter and a sweet driver. (Frankly it was nicer than the driver I'm currently using!)
Want another example? |
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How a Few Thousand of My "Best Friends" Helped
Buy a House for My Mom...
Around this time last year I decided I wanted to move my mom a little bit closer to my wife and I. (Not only do I like my mom and enjoy having her around, Emily, my wife, and I were having our first baby soon and so we were in desperate need of an on-call babysitter.)
:o)
The Problem: My mom had overpaid on her current
house and would be lucky to break-even when she sold it. Coming up with a down-payment on a new house was definitely out of the question.
Once again, not a problem...I simply sent the bill for her new house to my list.
Now I'll admit, coming up with $20,000 for a down-payment on a house was a little bit different than coming up with $2000 for golf clubs. Still, the process was the same...it just took a little longer. 3 days instead of 30 minutes. :o)
These two instances in my life led me to a very important conclusion...
The Single Most Valuable and Profitable Skill
You MUST Know as an Internet Marketer
If you haven't already figured it out, the ability to both BUILD and MONETIZE your own opt-in list is the single most valuable skill you can possess as an Internet marketer.
It sounds simple and almost trite, doesn't it? In fact, you've probably heard "the money is in the list" since you first came online. But how much do you really know about building a MASSIVE opt-in list? I don't know about you, but it seems like 99% of the products that teach on this topic are only good if you plan to go into Internet Marketing! (And I hope that's not YOUR goal.)
The fact is, most "gurus" are afraid to teach about list-building because they don't even know how to do it. One so-called "list-building expert" makes huge claims about his ability to build massive opt-in lists in short periods of time, but the truth of the matter is he just BUYS junk lists (that aren't even true opt-in) so he can say he has huge list.
In reality, this guy doesn't make a dime off his list...he only gets paid when one of his "cronies" does a mailing for him. And it's scammers like these who are supposed to be teaching YOU how to build a list!
Here's the truth: Building an opt-in list from scratch, on a shoestring budget IS DIFFICULT. Few other marketers will admit it, but that's the honest-to-God truth.
But here's the GOOD NEWS. Once you know the secrets of building massive opt-in lists cheaply and effectively, I promise that you'll never have to worry about money again. That's right...
Once You Know How To Build and Monetize
Your Own
Opt-In Lists, You'll NEVER
Have To Worry About Money Again!
It won't matter if the search engines change their algorithms for the 50,000th time...
It won't matter if your favorite affiliate program lowers their commission or goes out of business altogether...
It won't matter if Google "slaps" your PPC campaigns again and starts making you spend $5 and $10 a click...
As long as you have your own opt-in list (and you know hot to nurture it properly), your business will be virtually IMMUNE to the ups and downs that other marketers have faced in the last 6 - 12 months.
But let's not miss the really big point:
Not having to worry about money is great, but being able to make MONEY ON DEMAND is even better.
You already saw how I was able to purchase things like houses and golf clubs, sometimes in a matter of minutes, but what sorts of things would YOU want your list to buy for you?
- A new car? (The salesman will be shocked when you walk into the dealership, point out the car you want and then WRITE A CHECK for your "dream-mobile". )
- A much deserved vacation? (Why not fly first class? After all, your list is picking up the tab not you.)
- Tuition for your kids at the school of their choice? (No need to apply for grants or loans when your list will give you the perfect terms: No interest and no payments...EVER!) :o)
- A fancy dinner for you and the one you love? (They'll think it's extravagant but you'll know that the bill was actually covered days earlier by the good people on your list.)
- Charitable contributions or a gift to your favorite charity or church? (I did this exact same thing last year and raised almost $30,000 in a couple weeks for a mercy ministry through my own church.)
The point is, literally ANYTHING that you can dream about can be QUICKLY realized once you have large, well-nurtured list. The problem for most marketers, however, is they don't have a repeatable system for building such a list in a short period of time.
Well that's about to change, because on November 17th - 19th in Dallas, TX...
I'm Pulling Back
the Curtain On My Business
and Finally Revealing All the Profitable Little Tidbits
I've Never Been Willing To Share Before
I've had about all I can take of the "gurus-come-lately" and "false gospels" that are being perpetuated on the Internet. The current state of the Internet Marketing industry makes me sick, which is why I've decided to "come clean" and share all the underground strategies that I've been keeping to myself for years.
If you're reading this, chances are good that you've at least heard of
me before either through the products I've co-authored with my good friend Jimmy D. Brown or some of the membership site I own and operate (i.e. Nicheology.com and ContentGoldmine.com).
What you probably don't know, however, is that I have a presence in over 300 different niche markets on the Internet, and I am actively building lists
(i.e. "real businesses) in nearly a dozen of those. The truth of the matter is...
I Make a Heck of a Lot More Money DOING This Stuff Than I Do TEACHING It.
...which is probably the one main thing that separates me from most of the other gurus out there.
In fact, I'm constantly courted by all the different seminar promoters to speak at their events, and I turn them all down year after year because it's not worth it to me to share all my secrets with the world.
If you don't believe me, just ask Armand Morin. He had to call in some serious favors to get me to speak at his most recent Big Seminar, and that's probably the only outside speaking engagement I'll take for a VERY long time.
Similarly, and despite my repeated rejections, Yanik Silver is also trying to get me to speak at his “Underground” events because he knows I’m one of the few who “walks the walk”.
If you want more proof, just check out the stats from one of my most recent list-building campaigns pulled directly from my autoresponder account:
As you can see, I started generating leads for this campaign on August 19th of this year, and by the first week of September I was already averaging between 800 and 1000 fresh leads A DAY!
Note: Those aren't just unique visitors to my website, those are real-live opt-ins.
And don't think for a second that this is just some sub-list generated from a massive list I already owned. No way! This is a brand-new list in a brand-new, highly competitive health-related market.
I had no help from affiliates or any pre-existing relationships. Heck, I didn't even have a product yet to sell these people! All the leads were generated 100% from scratch.
And that's just one list of many!
[Oh yeah, and at the rate my lead-flow is increasing, I should top the 2000 opt-in mark PER DAY by the end of October, and the 5000 lead mark by the end of 2006. What could you do with that many FRESH LEADS coming in daily in a highly competitive market?]
Please don't think I'm saying all this to brag, because I'm not. I just want to prove to you that I know what I'm talking about and that I'm more than qualified to teach you all the secrets of building your own highly profitable opt-in lists.
With that out of the way, let's get to the details...
Here's Exactly What I'll Be Covering at the
"Ultimate List-Building Bootcamp"
November 17 - 19 in Dallas, TX
SESSION #1
Building the Foundation: Breakthrough List-Building Principles Most Marketers Do Not Understand and Routinely Violate
Trust me. If it were easy to make $100,000...$250,000...even $1,000,000 online, I PROMISE you that more people would be doing it. The fact is, this business is NOT easy...especially with all the garbage that's out there disguised as quality content.
That's why in Session 1 I give you THE BIG PICTURE of what it takes to succeed online. If you're brand-new to Internet marketing, this session will bring you up to speed quickly so you're sure to get maximum value out of the rest of the training.
If you're already an expert or you have a pre-existing online business, you'll find this session to be a helpful review, and will no doubt point out a lot of things that you SHOULD be doing (but probably aren't).
SESSION #2
The Lead Explosion System: How To Build an Automated System That Generates Thousands of Leads Per Day
In this session guest expert, Matt Bacak, will reveal his ridiculously simple (yet insanely effective) system for generating leads in any market. Most folks who are "in the know" consider Matt to be one of THE authorities on list-building, which I why I felt it was crucial to have him at this event.
I promise that even if you have never built a webpage or written a single autoresponder message that Matt's system WILL work for you. That said, I don't want you to think that this session is all basics, because that's definitely not the case. Matt has innovated some of the most creative list-building and list monetization strategies I've ever personally witnessed, and I'm doing everything in power to make sure he delivers the goods. :o)
SESSION #3
Free List-Building Tactics and Techniques: How Anyone Can Build a List on a Shoestring Budget
Given a large enough advertising budget, my 5 month old son could literally build a massive opt-in list if he really put his mind to it. But what about the newbie who's just getting started and doesn't have a lot of money to spend? What are they supposed to do?
Well that's what this session is all about...building a list on a shoestring budget. Not only are these techniques useful if you don't have a lot of cash to spend, they're also good strategies to employ if you're testing in a new market and you don't want to risk and "arm and a leg".
SESSION #4
Advanced List-Building Strategies: The Real Secrets To Building MASSIVE Lists In MINIMUM Time
When it comes to list-building, most people teach basic strategies such as PPC, article-writing, etc. And while these are all great strategies (especially when you're just getting started), none of them provide the shear volume (and quality) of leads that some of the methods our guest expert, John Alanis, will be covering.
I like to describe John as an old school direct marketer trapped in an Internet marketers body.
You see, while John owns a highly successful online business in the ultra-competitive dating niche, his real passion is for generating leads through more "traditional" online and OFFLINE means.
John is a real pro at buying media, which is a skill that few marketers (even the ones who are considered experts) possess. I promise you won't hear this sort of thing taught anywhere else, so you'll definitely want to be ready to take lots of notes during this session.
SESSION #5
Affiliate Inferno: How To Train OTHER PEOPLE To Build Your Lists For You
The only thing better than building a massive opt-in list is having other people build your list for you. And that's exactly what our third guest expert, Stu McLaren, is an expert in.
Stu manages the affiliate programs of some of the most successful Internet marketers, which means he gets a front-row seat for some of the most profitable (and unprofitable) marketing campaigns.
To put it another way, Stu knows what works and what doesn't work with affiliate marketing, and he knows how to leverage affiliates to build massive lead and customer lists with as little cost as possible. Even if you think you know a lot about managing an affiliate program, I can assure you that you won't want to miss this session. I absolutely GUARANTEE that you'll learn something new.
SESSION #6
How To Build a Massive List...Even If You Don't Have a Product of Your Own
Most people think you need to have your own product before you can start building your list. That is 100% FALSE!
In fact, it's the exact opposite. In my opinion, you need to be able to build a list BEFORE you even think about creating your own product. That's exactly what my good friend, and guest expert, Stacy Kellams did when he launched his own web presence in the highly competitive real estate investing niche. Today, Stacy has a site that makes him a very large 5-figure monthly income and he still doesn't have any products of his own. But that hasn't kept him from building a strong relationship with his list and growing his expert status in his niche.
For anyone who is looking for a way to get started building a real online business QUICKLY, this may be the perfect solution for you.
SESSION #7
Advanced Email Marketing Secrets: Proven Techniques for Maximizing the Value of Every Subscriber To Your List
Email marketing expert, John Alanis, is back for a second time, only in this session he will be covering advanced email marketing tips that you can implement once you've started building your list.
John is probably better than anyone else I know at squeezing as much money as possible out of his lists. But don't get me wrong...his subscribers absolutely love him because he's learned to strike a perfect balance between building a relationship with his list and selling them products.
Trust me, knowledge like this only comes from years of trial and error down in the "trenches". To hear insider information like this is truly an opportunity that shouldn't be missed. I know I'll be taking notes. :o)
SESSION #8
The Business of Lead Generation: How To Make Big Money Brokering Leads To Big Businesses
When most people hear "list-building" or "lead generation" they think it only applies to building an opt-in list for your own business. But trust me...that's only half of the story. There's also a small "fraternity" of marketers who are making an absolute killing selling leads directly to businesses.
That's right! They don't try to sell to the leads directly...they just sell those leads to other businesses for big money. Imagine getting paid $5, $10...or EVEN MORE for every opt-in that you generate on your site? (Trust me, these numbers are conservative compared to what businesses will pay in some markets.)
In this example, if you collected just 100 fresh leads each and every day, you'd earn between $500 and $1000 A DAY and you'd never have to send an email or try to sell a thing.
Now imagine if you could sell that same lead to 3 or 5 different business! That's when things get really exciting.
If you're thinking this business puts you in the same class as the spammers think again. This is a totally legitimate form of marketing that was around long before the Internet and will continue to be around for decades to come. That said, it is a tricky business to navigate, which is why I'm bringing in guest expert, Bob Regenerous, to speak on this topic.
Bob is one of those “underground guys” who rarely speaks on this topic, so you'll definitely want to be in the room when this session begins.
SESSION #9
Instant List-Building Secrets: How To Use the Power of CPA Networks To Double...Triple...Even QUADRUPLE Your List Overnight!
Most people can't imagine having tens of thousands of fresh leads pouring in each and every day, but that scenario is very possible when the right offer meets the right CPA Network (also called Affiliate Networks).
CPA networks, in case you don't already know, are a conglomeration of website owners who are looking for offers to promote. These guys are the true SUPER AFFILIATES...capable of selling an insane amount of products in a very short period of time.
The best way to describe it is affiliate marketing on STEROIDS!
Obviously if you can tap into these networks of affiliates your sales and lead flow could easily multiply 10 times overnight.
The problem, however, is that most of these CPA networks are geared for the big businesses with the big advertising budgets, so smaller marketers like us rarely have the opportunity to compete in this media.
Fortunately I have a contact in this industry who is willing to cover EXACTLY what it takes to get into the big affiliate networks. Everything from constructing your offer to approaching the networks themselves for approval.
Now I'll warn you right now. This is a highly advanced strategy that won't be appropriate for many business owners. For some, however, this will be the major breakthrough that will take their business to the next level. Either way, you'll definitely want to hear what this guest expert has to say...
SESSION #10
Advanced Email Marketing Secrets (Part 2): Proven Conversion Strategies That Virtually Force Your Subscribers To Buy
The topic of email marketing is far too broad to cover in just one session, which is why I'm bringing a second guest expert, Craig Perrine, in to cover his methods for constructing email offers and campaigns that convert like crazy.
Craig's methods differ slightly from the one's that John Alanis uses in his business. Neither is right or wrong, but you'll want to attend both sessions so you can decide which strategies most closely fit with your market.
BONUS SESSION
Anatomy of a Highly Profitable List-Building Campaign
This is where everything you've learned over the past 3 days gets "put together". That's because I'm letting you "inside" one of my more profitable lead generation campaigns (and no, it doesn't have anything to do with Internet Marketing or making money) just so you can see how I go about:
- Selecting my offer (or "lead magnet" as I like to call it)
- Generating traffic to my opt-in page
- Immediately monetizing those opt-ins (to cover any advertising costs)
- And much, much more!
Believe me, you won't see information like this in any ebook or home-study course. This is REAL WORLD stuff that you can directly apply to your own business. And remember, my techniques go way beyond the Internet marketing world, so unlike other "systems" you CAN apply it to your own niche business.
I promise, this one session will be worth way more than the price of admission. Trust me on that one.
Ok, you've seen what this workshop is all about, so now it's time for me to answer the question I'm sure you're wondering right now...
"How Much Does This 3-Day, Super-Intensive
List-Building Workshop Cost?"
Hopefully I've laid out enough compelling reasons for you to attend that the question above is really irrelevant. The fact is: If you're ready for this, my answer shouldn't matter.
That's why I'd like to tell you about my GUARANTEE before answering the free question...
I realize I've made quite a few promises, and I want you to have total confidence in them which is why I am implementing a...
"Put My Money Where My Mouth Is,
100% Satisfaction Guarantee"
Here's how it works: If at any time before noon on the 2nd day you are dissatisfied for any reason (and honestly can't see how you will add at least 10 TIMES your investment to your income in the next 12 months), you can simply let a staff member know and we will IMMEDIATELY refund your credit card for your entire purchase amount. No hassles. No questions.
PLUS!
I'll even cut you a check for up to $250 toward your documented air travel costs.
That's right, if you're not happy you get a full refund PLUS your travel costs, so there's literally NO RISK!
Look around...is there anyone else willing to put their money where their mouth is like I am? No, and why do you think that is? Because as I mentioned before, I am not a professional speaker looking to sell you stuff. Rather, I have purposely remained behind the scenes because I'm one of the few who's making more money DOING this business THAN TEACHING IT!
Now you know I wouldn't make a promise like that unless I was truly confident if the value that you will receive. The fact is, I've made this offer with other events and I have yet to have even one person take me up on it. Still, if you're even the least bit concerned about your investment, hopefully this generous guarantee will put your mind at ease.
And speaking of your investment, I think you're going to be pleasantly surprised because it's far LESS than most people expect...
I've paid between $5000 and $10,000 on multiple occasions for workshops and bootcamps that are as tightly targeted as this one, and most forced me to sign an intimidating non-disclosure agreement and offered NO GUARANTEE. (Don't worry, there are no crazy NDAs here and you've already seen the very generous guarantee that I'm offering.)
Still, you should expect to invest more in tightly targeted training like this than you would for other, more general Internet marketing events. Not only is the information more focused (allowing you to get the whole picture rather than pieces of dozens of pictures), you also won't get pitched to death by speaker after speaker!
In the end, the fee needs to be somewhat significant to be fair, which is why I have decided to set it at $2,997.
For those of you who are still comparing this to "other" marketing events, that fee may seem high. If that's you, re-read the letter above and remember that this is a focused workshop...not a multi-topic seminar.
For the rest of you, you're probably surprised at how low the fee is. I know when I shared my ideas for this workshop with other friends and colleagues for the first time, they all assumed I would start at $5,000 and go up because that's what we're all used to spending for live, focused training of this nature. (In fact, in the past the only events I've done have been at least $5000 and only offered to a VERY small group of people.)
And when you consider that I'm limiting the number of attendees to just 100 to preserve a smaller, workshop feel you'll probably agree with my fellow marketing friends that's I'm leaving A LOT of money on the table.
If you're in this group, then you're definitely not going to believe this...
SAVE $1000!!
I have a confession to make...
You see, I've never tried to do an event like this all by myself, and if you've ever tried to put on one of these multi-day workshops then you know that there's a lot of out-of-pocket expenses involved. Well I want to totally GUARANTEE that this event will be a success, and to do that I need a full room. And since I'm not willing to take any chances, I'm giving everyone who signs up a $1000 discount.
That reduces your investment to ONLY $1997!
But remember, this price is for this event only. I will hold other events (probably one next May) similar to this one but on a different topic, and those events will all START at $2997.
The way I see it, no one else is teaching the down and dirty, nitty-gritty DETAILS that you need to be successful in this business. That alone makes these workshops well worth $3k and probably a lot more.
But for this first one, I'm keeping the price low.
Honestly, this is about as much of a no-brainer as it gets. If you've read this far I'm assuming you're interested in learning the "Single Most Valuable Skill" you can know as an Internet marketer. I'm also going to assume that you can make it on November 17 - 19 otherwise you would have stopped reading long ago when I first mentioned the dates.
The fact is, if you're still reading then you know you're pretty much out of excuses. I've done everything I can to make price a non-issue, so the only thing up for debate is:
"Does this stuff really work?"
(and more importantly)
"Will it work for me?"
Well the answer to both questions are: "Yes" and "Yes"!
This is not just some "here today, gone tomorrow" pipe dream that you may have allowed yourself to get sucked into in the past. We're building REAL BUSINESSES with REAL LONG-TERM VALUE.
If you want a business that requires zero work and zero effort, go buy another crappy, outdated AdSense course and let me know how you're doing in 6 weeks. Listen: If you don't have a list, then you don't have a business. It's as simple as that.
If one algorithm change can crater your entire business, then YOU DON'T HAVE A BUSINESS. (I don't care how much money you made last month!)
If one rule change at your favorite PPC search engine can bring your traffic (and income) to a halt, then again...YOU DON'T HAVE A BUSINESS.
Without a list, you lose control. And without control (say it with me now) YOU DON'T HAVE A BUSINESS!!
You're better off just getting a job, because at least that way your income will be a little more secure.
This workshop is all about teaching you MULTIPLE methods for generating opt-ins...both online and OFFLINE. The lesson here is you must never rely on one source of media or else you're building your business on a house of cards.
This workshop is also about building relationships and fully maximizing the value of every subscriber. This is the sort of thing that has real, lasting value. It's an asset that can be sold, not just another money-maker.
So what's it gonna be?
Are you going to stay in the rut of chasing the next "big promise" until it finally loses steam and you have to try all over again?
Or are you going to make a decision to build a REAL BUSINESS. The choice is yours...
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(Remember,
only 100 73 38 14 4 seats are
available.)
One very blunt comment before I sign-off:
If you determine that this sort of training is "Not right for you" or that you "Don't need it" because you're making so much money with AdSense or affiliate programs, then you lose any and all rights to whine and complain about how tough this business is or how difficult it is to make any money.
You lose the right to moan on the forums about Google's latest algorithm change or their shift in how they run AdWords.
In short, you lose the right to feel sorry for yourself.
Is that harsh? Sure it is. But it may also be exactly what you need to hear. Listen, I know it's difficult to NOT chase all the opportunities that present themselves to you as an internet marketing enthusiasts. The fact is, the people who are pitching this garbage are usually very sharp marketers. They're also ethically bankrupt scam artists!
They know how to push your buttons and they know how to sell you, so you don't need to feel ashamed if you've been duped by a few of them in the past. We've all been there.
But now that you've read this letter you should know better.
You should know that succeeding online takes work.
You should know that relying on one source of traffic is a recipe for failure.
You should know that if you don't have a list you don't really have a business.
You should know all of this, so unfortunately for you you're completely out of excuses.
Once again, it's decision time. Either you're ready to build a real business or you aren't.
If you decide you ARE READY, then attending my "Ultimate List-Building Bootcamp" will only decrease your learning curve and speed up your results.
If you decide you ARE NOT READY , then stop kidding yourself. There are no magic pills. There are no "silver bullets". Start treating this business like a business, or find a hobby that's less expensive and less time-consuming.
I hope you make the right choice and register today.
See you in
Dallas,
P.S. Remember, I'm limited due to room size (and because I want to preserve a smaller, "workshop" feel) to only 100 attendees, so this event WILL SELL OUT. I promise, you don't want to miss it (and you definitely don't want to miss the huge discounts!) so register today before it's too late...
P.P.S. READ THIS ONLY IF YOU HAVE DECIDED NOT TO ATTEND THIS EVENT.
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